Mobile Marketing for Realtors
Realtors and Brokers are a prime example of an industry that can easily utilize mobile engagements to drive additional transactions throughout the year. For a real estate agent, one additional sale can pay for 4+ years of the mobile marketing service in general.
Windsor Mobile Marketing offers a premium fully ‘done for you’ system to today’s realtor that wants to take advantage of mobile marketing technology.
There are 2 very specific use cases for real estate agents:
Virtual Business Cards / COI (*circle of influence) communicator
Giving real estate agents the ability to stand out at an event or in an open house and get possible buyers or sellers to text in and instantly receive a text with all of their contact information, this is awesome all on its own.
However the real power of this tool is in the long-term database building possibilities.
If every agent were able to build 5 new contacts into their mobile database every day over the course of time they would have a massive database of their COI that they can contact at any time. Get a new listing, have an open house, price reduction? Instantly send it out to everyone in your database who then can view the listing and forward it out to their friends instantly.
Listing Leads – Virtual Flyers
A sign rider or free standing sign is placed in the yard of each listing. It reads:
“Text: Home to the phone number 555444 for pictures and information”
Immediately a text message is sent back to the potential buyer that reads, “4 bed, 3 bath, 3 car garage. Immaculate, priced below appraisal. Call John Doe (878)224-1223 click http://bit.ly to see pics and full info.”
This potential buyers phone number is locked into a database and can be sent immediately to your own mobile phone in real time without delays. As well as a backup copy can be sent to your email.
One realtor in our case study was following up with potential consumers daily using a script like this. “Hello, this is John Doe from XYZ realty. I noticed you had texted in to receive information on the home at 123 south street, and I am just calling to see if the technology worked ok for you. Did you get the information you desired? Did you see the pictures? Did you have any other questions?”
This has been a good lead generation tool for this realtor.
Add power to your listing presentations by showing your clients how you can capture more leads, deliver information like price reductions direct if necessary, and are at the cutting edge of technology.
– No need for costly flyer boxes and flyers.
– Environmentally friendly.
– Save time and money by never having to drive new flyers to your properties again.
– With Virtual Flyers, they are always available.
– Happier seller clients that don’t complain that their flyer box is empty.
– Lead Capture means more opportunities to communicate with potential buyers which equates to more transactions.
See how you can monetize this technology by signing-up today!